Do you feel passionate about some topics that you are professional about? Do you want to share your knowledge and experience with others? That’s an excellent start position to develop a blog.

Today, there are plenty of bloggers that share really useful tips about various topics. 

Establishing a successful blog could be a bit challenging, especially at the start, but as you get used to it, you will get more experience and make stunning content that others will adore. If you are looking for some tips that could help you make a successful blog – this is an article for you.

First of all, you must focus on creating something which will be meaningful for you, something you find yourself competitive on others. Writing and making content you are experienced about will help you to sharpen your thoughts and creativity, knowing that you’re talking about topics you’re extremely passionate about.

Here are 8 steps that will help you establish a successful blog that will last long:

  1. Make a blog about the topic that you are passionate about

A stunning and user-friendly blog should have a specified main objective and the core topics that you highlight in your posts. Your topics depend on blog type – is it a lifestyle blog, is it about marketing, travel, design, or something else. All of your blog posts need to be related to one specific niche. By doing this separation, it’ll be so much easier for you to identify and precisely target your audience, your interests, find relevant connections with other bloggers from your niche, etc.

Think about what are your biggest interests and skills, because it will be much easier for you to write blog posts about topics that you are most interested in and you will give more energy to something you like. Highlight your skills and knowledge about your interests: if you are passionate about cooking, share your tips about cooking and interesting recipes no one knows about and that are easy to cook/dairy-free/vegan, etc. The more love you give, the more success you will get – the audience will recognize your potential and rely on your work as in something trustworthy.

  1. Choose the proper domain name

A unique domain name containing your own or brand name grows your chances to build a more reliable and trustworthy web presence. It may seem like an easy job, but requires real thinking. A properly chosen name of your blog is one of the main factors of the future success of your project.

From your domain name depends on your recognizability – choose the domain name that is strongly connected to your blog content, that could be easy to remember, easy to write and spell, but not similar to other blog names from the niche.

  1. Choose the blogging platform

There are plenty of solutions. When it comes to choosing the most popular platform for blogging, WordPress gains the top place without any doubt. The CMS in the last years has become the preferred option both for beginner and skilled webmasters. The possibilities that the platforms offer are pretty amazing, simple and friendly to handle for everyone. You can be a complete newbie in blogging platforms but easily tweak the layout of your future blog without any problem. There are several handy solutions and pre-designed web options to achieve for WordPress so for the beginning it can be your preferred platform. When it comes to you to decide on whether to opt for a free or a premium platform to build your blog, the latter is a better option. Paid solutions feature more advantages that will only benefit your future success, so the calculation is clear.

  1. Work on storytelling

Once readers find your blog posts relevant and interesting, they will expect your new content with impatience, and more likely become passionate followers of your website. Storytelling is a great way for getting a loyal audience. Your blog should have some context which readers will recognize as useful and follow it. The best of blog posts involve the emotions of the readers, not just simple information. Let your imagination run wild, write receptively, and do your best.

  1. Pay attention to the design of your blog

Customizing your blog and designing pages may be the most interesting part of your job, besides creating the content. You can find inspiration on the internet, and read about all tips of how design can be useful and inspirational for your blog posts.

Usually, the more is the less. Minimalism is the little black dress of success – the more your content is useful, the less one needs to clutter the design with unnecessary things.

Choose clean design: for example, if you’re establishing a lifestyle, colors like white and light blue should be the perfect pick. Also, your blog font should be clean and readable – no one likes complicated cursive that is hard to read. Uploading images and visuals are also an important part of every blog post: it’s perfect to separate paragraphs effectively. Choose the high-resolution images and compress them in photoshop or some online programs.

  1. Choose the most useful plugins

It’s important that alongside stunning content, you also have the best plugins for your blog. There are always necessary plugins that will make your blog more SEO friendly, but keep in mind that not all plugins are the best for you. It’s going to help you write the most relevant content not only for your readers but for the search engines as well. Try to avoid uninstalling plugins that you don’t use, because it can slow down your site. Of course, it’s not always plugins that are slowing down traffic, sometimes it’s your hosting provider – make sure you have a reliable hosting company that maintains your site because it will save you lots of time and stress. Hostinger is one of the best hosting solutions for all kinds of websites, especially for WordPress, so check it out. There are lots of useful plugins that you can track analytics, better understand your audience, customize blog URL-s, etc. The only thing you need to do is to filter what plugin you need and how to use it in the best way.

  1. Be original

This is one of the most important qualities of your content. Search engines don’t like plagiarism, so be unique and create your own desired content. When your website has some authenticity, whether it is a unique field of interest or writing style, your readers will appreciate it. You will see that content is the most important part of the blog. If you have great design, it’s good, but without excellent content your blog will not shine among thousands of blogs that already exist.

  1. Update your content regularly

Try to be updated as much as possible and use relevant facts or events that are fresh. There are always new themes that you can write about, so try to use it for your success as best as possible – whether it’s news about some new gluten-free recipes or new travel destinations in your country. Timing is sometimes crucial for success, so track insights and see when your readers are the most active: based on that, determine the time in which you will publish your blog posts, because when readers are most active, there is the greatest possibility that they will read the blog.


We hope these tips will help you to create catchy, and unique blogs for your readers. Keep in mind that breaking into the blogging sky is a task that requires a certain amount of time and you should not be discouraged if you do not see the results overnight.

Of course, don’t forget to write from the bottom of your heart and share experiences that you may have with others – your tips may help someone as well.

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